Wednesday, 5 December 2012

Target Audience Part 2

Tangled  

The age group for tangled is a universal age this is because a range of different audience can watch the movie and also enjoy what they are watching, for example children and their parents can watch the movie together because the movie is family orientated. This movie is great for the universal target group because of the great plot they have and also the plot is easy to understand for the children but It i also interesting for the adults to watch with their children. The movie is not confusing and there are many characters in this movie that are love able for example Rapunzel and Flynn Rider (in the picture above). However because Universal age is such a large target market you have to be very careful when you are producing a movie like this because you have to think alot about the language that is used in this and also the plot of the story, is people going to understand what you are trying to get at and also are they going to be interested in it. With this film i think that it has a great plot and a great opening because as soon as you watch the beginning you want to watch the rest of the film, also there are some really funny parts in the movie that keep you entertained. This movie is one of them movies that you can watch over and over again and not get bored with it.

Some over movies that come under this target audience would be the likes of Ice Age,Monster INC, Brave, Epic and many more  

 

Camp Rock

The target group for Camp Rock and Camp rock 2 is 6 to 14 year old and also this film is a unisex film so boys and girls can enjoy watching a film together and not arguing. In this film there are very lovable characters in this movie for example The Jonas Brothers and also Demi Lovato that younger children can fall in love with and look at them as their role model and because this movie is based around singing and dancing they can sing and dance along to the music. The plot of this film is really easy for the audience to understand and catch onto, and it also has little elements of romance between two of the main characters. The audience can relate to this film because it is all about believing in yourself and your dreams either if they are to do with singing or dancing. In a whole i think this movie is great for the target audience that it is made for because of the way it is telling children not to give up on there dreams of becoming a singer or a dancer, just let your dreams be free, i also like the way that it is very easy to get into and how you can dance and sing along to all the songs because of how catching they are. And if the children loved the first part of this movie i am sure that they would watch the second one for more singing and dancing fun, another movie that is just like this movie is the High School Musical film's which have a same sort of plot but tells the story through everyday school life and how hard it is to follow your dreams with in that school.

 

Mean Girls

 

The aged group for Mean Girls would be about 14 to 19, this movie is quite humorous and teenagers can relate to this film and also the plot of the film. This movie would attract more teenage girls more than teenage boys however there are certain parts that they might like, This movie can be associated with teenage girls because as it is set in a high school and the genre of the movie allows the audience to understand the plot and also there is a voice over to help the audience to understand what is happening, it is a funny & action packed movie but it still tells the basis of everyday school life such as bullying, rumours spreading and also fights.The plot of this film is very interesting and funny at the same time it keeps the audience entertained through-out the whole movie and most of the scenes are really funny which makes the audience want to laugh.Some people that are under the age of 14 might not understand the humour that is in this film but also they might not understand what the plot of the film is about. Even though the film is a 12A people that are are near that age range might not like this film because of the plot and what the movie is about, also people that are over the age of 19 might not be as interested in this film because it is out of there age range. Mean girls is a chick-flick movie that is great for a girls night in.

Scream

Scream is in the Horror genre and it would be targeted mostly at 15 to 23 year olds and older, anyone that is under that aged would not be advised to watch the movie becuase of the plot of the movie but also the violent elements that it has and also the type of language that is used. And also because of the type of genre that it is, it can also create nightmares for any younge child that happens to watch this film but also they would not understand the plot of this movie as well as a person that is 15 and older, this film is a fear gripping movie and it has the target audience of the edge of their seats for most of the scenes it is also very intense with the killings in this movie but whats great about this movie is that it is easy to understand for the audience that is 15 years and up. When watching a horror movie you dont want to become bored and not interested in the plot but in my view i find this movie has a very simple plot but very interesting at the same time becuase the whole time you are watching it you are trying to find out who SCREAM is.

 

Tuesday, 27 November 2012

Film Genre- Comedy

The third film genre that i choose to research was comedy.

Comedies often will have alight-hearted plots and has elements of the different styles of humour that will engage the audience and make them laugh. The are many different forms of comedy such as slapstick, spoofs ,parodies and romantic comedies.The clothes that a actor might wear in a comedy film would normally be either normal everyday clothes or they would wear clothes that they know that might make the audience laugh and keep them interested. The type of people that normally might watch comedy films will depend on the type of theme that the comedy is and also the age of the audience that will be watching the movie, comedy films are not restricted like most horror films are because most children are able to watch most of the comedy films that are out there at the moment but films like step brothers younger children are recommend to watch because of the types of humour that is used might offend a children but also put them off other comedy films. These type of films have a range of different scene to make the audience feel a range of different emotions for example there might be a scene that might make the audience wet themselves with laughter and also they might have very sad scenes. 



Establishing shots  

A establishing shot is there to set up or establishes the context of the scene to the audience by showing them the relationship between the important characters that are in that scene and also the important objects. the generally would use a long shot or even a extreme long shot at the very beginning of a scene showing the audience where the scene is being held and also it can also sometimes show when the rest of the scene is going to take place. Establishing shots were mostly used in the classical era of the filmmaking and now days they are used alot less. Most of today's filmmakers tend to now skip the shots to move the scene along quicker to get the audience more into the film.

Close ups

These types of shots are used for us as the audience to one understand who is the main character is and also to see the expression in the person face and also the other character that they are talking too. Close up shots are also used to frame a object that the character is holding or if the object is important for us as the audience to know about. There are many types of Close up for example medium close up, lean out and lean. 




Music

The type of music that is normally used in a comedy movie is a cheerful and happy type of music that the audience will know or they have heard of this, the reason they do this is because it keeps the audience interested in the film and it also interests them to sing along to the song but mostly not aloud but most of the time it will be in their head



Film Genres- Action

Action Films 

This Film genre is where there is one or more heroes is made to do a series of challenges that will require some frenetic chases and physical feats. Action movies tend to feature a character that is strong and resourceful struggling against some incredible odds. These may involve some life-threatening situations that can harm the main character, a villain that might be out to take over the world or out to kill the main character, and being pursued, with victory being achieved at the end of the movie after all the difficult physical efforts and violence. the sort of things that happen mostly in action films are explosions, gun play, car chases and explosions.

Some sub-genres of Action are:Action Comedy,Action horror, Die-Hard scenario, Disaster Films, Sci-Fi Action and Superhero movies 

They use a range of different camera shots in actions movies the reason they do this is because they want to show the movement throughout the film and also they want you to feel like you are in the movie when they are having the car chases. The type of camera shots that they use are:


Aerial shot:This is a camera shot filmed usually from an air plane, helicopter, blimp, balloon, kite or high building.they use aerial shots to view large landscapes to set the located in which the characters are in.if the aerial shot is of a character it can make then seem insignificant to their surroundings.


Extreme close-ups

These are also used in action films in sort of the same way that they are in horror films they are to emphasise the character or what they are doing with there hands or what they are holding such as a gun or a knife.Sometimes it could e a close up of there face and the expression they are giving. But most of the time they might have a close up of the characters hands and the actions that the because then they wanted to highlight that something bad was going to happen and also to emphasis the actions that the individual was about to do with there hands that has a important of relevance to what is about to happen and what relevance it has to the film.The most likely characters to get a close up are major characters, they are often given a close-up when they are introduced as a way of indicating their importance to you as a audience and the film, also leading


 Flashbacks 

This is a narrative device in which the action is interrupted by scenes representing a character's memory of events before the time of the action. Flashbacks are often used to show the audience the events that have already happened before the movies primart sequence of events have happen and also so it fills in the back story. A character flashback is often used to show the key events in the characters early development throughout the film. this technique id used to create suspense in the film or ti shoe develop through a character. When they are using flashbacks during the movies the edges of the pictures may be deliberately blurred, photograph blurred, photography may be jarring or choppy.


Cutaway

This is a sudden shift to another scene of action or different viewing angle or a shot is inserted between scenes to effect a transition.An example of a cutaway shot would be if the main shot was of a women walking down a dark alleyway, possible cutaways may include a shot of a cat sitting on a wall or on a nearby dumpster or even a shot of a old person or a strange man watching the women from a overhead window.



Friday, 23 November 2012

Flim Genres- Horror

I have chosen three different film genres to research they are Horror, Action and Comedy. I am also going to be identify the conventions of these particular genre.

Horror is a film genre seeks to get a negative reaction from its viewers by playing on the audiences main fears. horror films often will feature scenes that will startle the viewer and also some of the frequent themes that are through out most of the horror films today are the macabre and the supernatural, but they may overlap with the fantasy and thriller genres.

Most horror films deal with the viewers hidden nightmares and their deepest fears,and terror of the unknown. the plots within the horror genre often will involve the intrusion of an evil force, an event, or personage, commonly of the supernatural origin, into the everyday world.Prevalent elements will include ghosts, vampires, werewolves, curses, demons, torture and serial killers.

Some Sub-genres of horror are:Action Horror,Body Horror,Comedy Horror,Natural Horror, Psychological Horror ,Zombie Horror

In Horror Films they us a range of different camera shots such as extreme close up close up and two person shot, the reason why they use these shots because they want you as a audience to feel a range of feelings with the use of the different camera shoots:

An Extreme Close Up - This is used in horror films to emphasise something, for example if the close up was of the character hands and the actions they were doing with them, then that would be emphasising the actions that the individual was about to do with there hands that has a important of relevance to what is about to happen.Say they were going to do a close up of the individuals hands with them holding something like a gun or a knife then that would be highlighting that something bad was going to happen to the person holding the knife or gun or something bad is going to happen involving the knife.

Close up - This is where the character/actor is being filmed fills the frame, this is often used to show the emotion felt by the actor while being filmed. For example if the character had just done something of significance and was showing the right emotion this shot can be used to emphasise the emotion that the idividual is feeling in that moment.

 Dutch Tilt - This shot used by which subject or object that is being filmed is tilted to an angle. This shot is often used in mostly horror films to represent confusion and if someone is disorientated . A tilted shot such as a dutch tilt often connotates confusion or panic that the subject is feeling.


Extreme long shot - This is a shot by which the hole setting fills the whole frame. This shot is often used so that the audience can work out what the setting is such as the city that the flim might be set in,also the mise en scene ect. This shot is also used in mainly horror films it create atmosphere and tension for the audience and it also will inform the audience of the creepy setting in which the scene is going to take place in.

Medium shot - This shot consists of half of the subjects body , with their costume and face still visible for the audience to see. This can be used to show the surroundings of the individual but also the emotions there are feeling at the same time. It is effectively used in horror films especially when creating tension of somebody coming up behind the subject.

Target audience

When we think about a target audience we really dont know what it is, well a target audience is a group of people that are being specifically targeted by a specific product that is going on or even a production. most of the time is is often an advertisment which uses audience targeting

The 'British Board of Film Classification' has certain age restrictions on certain films that we watch. The main reason why they have age restrictions is because of the structure of the film but also as well as what the different scenes contian,the languages the actors are using , and is there are sexual scences or not. This picture is the logo for the 'British Board of Film Classification' this logo is usually behind the age certificate. They have made the age certidicates because the are many different stages in films that we watch so this is why they have placed them restrictions there. The main reason why the restrictions where made was becuase not everyone not everyone is the same ages and many people cant handle the same things, for example if the age restructions where not there and a 6 year old was aloud to watch something like SAW or INSIDIOUS they would end up feeling and becomeing terrified. So this is the reason why we have the classifercations that we have so the people dont see the wrong flims that are not targeted at their age group.

There are five main age classifercations that we all know and they are:

  • U

  • PG

  • 12

  • 15

  • 18

U rating

This should be suitable for audiences that are aged four years and over. All 'U' films should be set within a positive moral framework and should offer reassuring counterbalances to any violencem threat or horror.

PG rating

This means general viewing but some scences may be unsuitable for the younger children.A ‘PG’ film should not disturb a child aged around the age of eight or older. However, parents are advised to consider whether the content may be upsetting for younger or more sensitive children. 

15 rating

No-one younger than 15 may see a ‘15’ film in a cinema. No-one younger than 15 may rent or buy a ‘15’ rated video work.

18 rating


No-one younger than 18 may see an ‘18’ film in a cinema. No-one younger than 18 may rent or buy an ‘18’ rated video work.

     


Prelimiary Task



 

Within my groups preliminary task you can see that we managed to successfully include all of the three different types of shots that where requies within are video. The first shoot that we used was the match on action shoot which we used right at the begginning of are preliminary task, this is when jessica opens up the door and walks through and closes the door to go and talk to laura i didnt think that the macth on action shot came out that bad, i think that out of all are shoots this was the better one. The second shot that we used was the over the shoulder shot we used this when Jessica and laura was talking about the problem laura had, this shot was quite hard for us to film becuase we all had different ways that we wanted to shoot the over the shoulder shot but in the end we all came to a agreement about how we was going to do it and it turned out pretty good i think. The last shot we had to use was the 180 degree rule this also was a hard shoot to shot becuase we seemed not to get it quite right, and everytime that we nearly got it right we would mess it up some how.

Overall i think that the Preliminary task came out really well and look ok but i think that if we could do it again we would try and add more of the three choson shots that was given to us. The one thing that could of been better was if you look at the video closely in one part a hand goes over the lense this andwe couldnt edit it out but as the audience you cant see it that well only if you have really good eye sight.



Friday, 5 October 2012

Conversation about Prelimiary Task

In this video me and my group where talking about what we were going to do in are prelimiary task and what shoots we were going use in are video. There was a bit of  debate of what we were going to do because as a group we had many ideas, some of the ideas that we have were very original and different but most of the ideas that we had were very complicated for us to act out and because of this we did have a little bit of arguing. but in the end we decide that we wanted to keep it simple and we wanted to add the following into are video:

  • 180 degree rule

  • a shot reverse shot

  • match on action 

So in the end we had diecide that we was going to have one of the group members walk in and then they start to have a conversation with another member of the group who has an problem that they like to talk about it. When we was talking about where we should film we decide that we should keep the filming indoors becuase we didnt want the weather to be a problem for us but the other reason that we wanted to keep it indoors was becuase we wanted to make sure that the audience could hear the conversation that we was having, so in the end we chose a room which was isolated and also no one else was around when we was going to be filming. 

these are the names of the people in the video and what they were doing

Ashleigh Fearne(me)- filming

Laura Wynne- on the left handside

Jessica Seaney- In the centre

Rebecca Rahman- on the right handside